Cyclologic is the country’s premier cycling fit studio. As a leader in this niche, Cyclologic also provides technology and support services for Trek Bikes in the way of software and analytics tools for their “Precision Fit” program.
Complete WordPress site development including SEO rewrite of existing marketing copy, Google places & webmaster tools optimization for local visibility improvement. Integrated digital download functionality on a proper SSL payment gateway. Provided eNewsletter campaign (via Constant Contact), content development and copywriting. Developed subsequent industry expo lead capture form and associated print materials.
About the digital download component of this site: It was an awesome mastery of functionality. The site has a MD5 hash based software download process. The software is Trek Precision Fit software that allows official Trek retailers to provide precise fit analysis in any store. The software download process is common to a point, in that the software is downloaded with a unique hash. The hashes are stored in the DB for use later, and as software updates occur, annoucement via an email list is made, and a new key association is generated for existing clients. This allows the abiltiy to mandate additional payments as needed. The software in question is developed by collaborators in Germany, and updates are coordinated between the effort there, and the effort here. In all, this fulfills every want of Cyclologic, Trek, and their German affiliates.